1: Before you go global

• Why should you export?
• Are you ready to export?
• How do you reach global markets?
• Where will your products or services be successful?

2: Preparing to enter the international marketplace

• Finding partners - indirect entry and direct entry
• Developing pricing for international markets
• Understanding cultural differences - are you prepared?
• Legal concerns - intellectual property, U.S. and foreign laws and regulations
• U.S. and foreign tax and accounting issues

3: Transacting international business

• Logistics - INCOTERMS - what is your international shipping term?
• Managing your supply chain
• Using freight forwarders
• Export documentation - what documents do I need?
• Export compliance

4: Money - Getting Paid, Financing Sales, Foreign Exchange

• Getting paid - letters of credit and other options
• Granting sales terms on international sales
• Every trade transaction is a foreign exchange transaction - accepting payment in foreign currency
• Financing your export sale

5: Building your international business

• Assessing your initial efforts and the results
• Expanding your markets
• International promotion